“The Sport Management Program at Holy Cross College has been an insightful and rewarding program to be apart of. I have been able to develop to a greater understanding of many sports related industries to prepare me for my career.”

~ CHLOE KANE ’21 | MAJOR: BUSINESS, MINOR: SPORT MANAGEMENT

Holy Cross College is part of the tri-campus community that includes the University of Notre  Dame and Saint Mary’s College. As a sports management minor, our location places you in the heart of one of the most iconic collegiate sports environments in the world—and our partnership with Notre Dame enables you to take courses and attend athletic events at the home of the Fighting Irish.

The Holy Cross College Sport Management minor consists of an 18-credit curriculum that will help you develop an understanding of how principles related to management, legal issues, marketing, ethics, and leadership are applied within various sports organizations.

Some of our course highlights include:

• Sports Marketing and Communications. Along with studying the roles that marketing, communications, and fundraising play in the sports enterprise, you’ll also gain direct experience implementing a sports event project on campus.
• Sports Law (Ethics, Title IX). In this course, you’ll gain an extensive overview of legal principles in sports—from labor laws to the athlete/agent relationship.
• Contemporary Issues in Sport. By studying the issues among athletes, coaches, spectators, and others involved in youth, intercollegiate, Olympic, and professional sports, you’ll consider this essential communal activity with an emphasis on civic virtue, fair play, and justice.

Sport Management Minor

André Polaniecki